More Choice. Greater Equity. Improved Value!
By Jack Llewellyn, CEO Durango Chamber
As Maurice Levy once said, “We have to keep transforming ourselves to stay relevant for the future.”
After careful thought and evaluation, the Durango Chamber of Commerce Board of Directors and staff have determined it’s time to change and update the way our members invest. Similar to many other chambers, the Durango Chamber is moving to a tiered-dues structure, which offers benefits according to the investment level a member selects. This new system will simplify our membership categories, with a focus on value and the opportunity to choose what’s best for your business. It also continues to align with our mission of supporting a strong and vibrant economy and providing opportunities for our members to build and grow successful businesses.
Previously, the Chamber’s membership system was a hybrid structure with the lower levels based on the number of employees the business had in their organization, called a “fair share” structure. The new system will feature just 7 tiers with different benefits attached to each one, offering a choice with a return on investment while supporting the Chamber’s mission.
We understand that our members value a variety of benefits for different reasons. Some members seek a voice for the business community through advocacy. Others desire more opportunities to network, advertise, educate or train. The various tiered membership levels are designed to offer you choices while accomplishing your needs.
The Chamber is maintaining its core benefits. Referrals to members, cost-effective advertising, sponsorship opportunities to increase brand awareness, announcements of milestones and new businesses, access to Chamber programs, events and services, and ways to build connections. Our signature programs will also continue: Leadership La Plata (LLP), Diplomats (DIPS), Young Professionals of Durango (YPODs) and Look Local First.
The new tiered structure will begin in the next few months. Your membership anniversary month will be honored along with your rolling 12-month period, which means your billing period will not change. In addition, we’re offering options to pay with a credit card or check, as well as your choice of installments, whether it’s monthly, quarterly, biannually or annually.
Bottom line, this new approach eliminates the “one-size-fits-all” strategy and gives you, as a member, more choice with improved value. You may view the preliminary details on our website, here.
If you have any questions about this change in structure, your benefits, or any other Chamber business questions, please don’t hesitate contacting me at 970-247-0312.
The Durango Chamber of Commerce
The Durango Chamber of Commerce is a membership-based organization that promotes and supports the local business community through communication, advocacy, education, leadership and financial viability.